A backlink is a hyperlink that directs from an outside web page back to your site. Backlinking can be an extremely useful SEO tool, but it can be very tricky if your site isn’t well established. So how can you...
Thanks to its easy-to-use interface and ability to serve ads to extremely specific demographics, Facebook is the social advertising platform of choice for many marketers. If your business is using or considering Facebook Marketing, here are some tips to rock...
The modern age of marketing is all about ppc and social media campaigns, but there is still a tried and true method that shouldn’t be forgotten. In fact, email marketing remains one of the most fruitful marketing tactics available. Whether...
If you’re a business with online advertising, it’s likely that you’ve heard of Google AdWords, but what is it? And how does it work? Google AdWords is a pay-per-click advertising tool where advertisers bid on keywords to have their ads...
The better your website is designed and implemented, the more successful it is likely to be in bringing in the customers and readers. You can see many blogs online saying that web design is as easy as plug-and-play, and with...
Having an online presence for your company, especially on social media, can be a great marketing technique and really bring in the sales. So, how do you manage a social media marketing campaign and what do you do if it...
Google Correlate is possibly the best kept secret in the world of SEO tools. Some marketers don’t take advantage of it because they don’t understand what it does, or even know it exists. We’ll look at four helpful ways to...
Search Engine Marketing, or paid search, can be a good way to boost your clicks and conversions online. This can open your business to new customers and even help you streamline your online presence for maximum results. SEM tips and...