Your branding strategy is more than a logo and a name; it is about making yourself instantly recognizable. Building a strong brand is not something you do once, and then forget about. A successful brand is usually the outcome of a long-term brand strategy that begins with well-defined goals, and is refined and honed as the business grows.
Grow Your Business With
Data-Driven Branding and Strategy
Your brand is your business’ identity. It is how your audience sees and understands your company in a busy market. Branding strategy is about so much more than a logo and a name; it is about making you instantly recognizable. At Valux, our approach to branding is to start with market research and use that data to make your brand truly impactful.
Advantages of Market Research
in Branding
Many businesses use a competition-based approach to marketing. They use other companies as their guide. This can be helpful but has a major shortfall: you never establish your independent identity. At Valux, we take a more comprehensive approach. We combine market research with competitor research to foster a branding strategy that positions your company to grow as much as possible.
- Clear positioning within the marketplace
- Unique, easily recognizable identity
- Original voice for your marketing communication
Using Graphic Design To Support
Your Brand
While branding is about a lot more than your visual identity, that is an important element. Once we have thoroughly researched your situation, we will help you create that identity with innovative graphic design services. We want each of your customers to know your business as soon as they first see your logo.
Proud Member & Awards
As a proud participant of the Forbes Communications Council and Entrepreneur Leadership Network, our team navigates the rapidly evolving tides of the internet on a daily basis and keeps up-to-date on shifting consumer habits and trends.
Our Capabilities
Businesses and projects of all shapes and sizes are welcome here. We have extensive experience in both B2B and B2C advertising.
Testimonials
Valux Digital has been a valuable partner to us since the start of our collaboration, evident in all features of our website, and has demonstrated their commitment to completing the project in a timely manner. We appreciate their attention to detail and innovative approach to bringing our exhibit online. - HealthIV, Inc. | Prestige Innovative Health Data Corp (PIHDC)
Working with a PR and marketing firm like Valux Digital has been an amazing experience. They were always responsive, friendly, and knowledgeable about how to develop and implement PR and marketing strategies. They were able to understand the product and business model in detail, develop a plan, and execute successfully, all while remaining flexible and adapting in real-time. Valux brings a level of thought and earnestness to marketing and PR that we haven't seen before. We highly recommend the Valux Digital team if you're looking for help with Public Relations and marketing. - Stratosphere Digital
Valux Digital has consistently provided our team with digital support that has produced results. We partner with Valux to support our digital transformation. They assist us with branding, digital automations, and digital marketing campaigns. All members of Valux possess a broad knowledge of contemporary marketing and public relations. This has helped to broaden our marketing and sales activities. We appreciate the prompt and professional communication and response from the account team. We are impressed with all the work done and the expertise provided. - Digitzs Solutions, Inc
Valux Digital was tasked with updating our 12 page catalog of meals that another creative organization had handled for 15 years. There were a lot of diverse design elements, and the team did an excellent job. Communication was instant, and updates were done the same day and accurately. The catalog was ready quickly, and when changes were needed for the printer, those changes were made rapidly as well. Can't recommend them enough, extremely professional and talented group. - Magic Kitchen
Valux Digital provided website design and development services to our Canada headquarters. They also developed a new company brand book and provided us with branding strategies. We are very pleased with the work and expertise provided by the team at Valux. We highly recommend the Valux Digital team if you're looking for help with branding, website design and development. - Explorer Group Canada