Your branding strategy is more than a logo and a name; it is about making yourself instantly recognizable. Building a strong brand is not something you do once, and then forget about. A successful brand is usually the outcome of a long-term brand strategy that begins with well-defined goals, and is refined and honed as the business grows.
Grow Your Business With
Data-Driven Branding and Strategy
Your brand is your business’ identity. It is how your audience sees and understands your company in a busy market. Branding strategy is about so much more than a logo and a name; it is about making you instantly recognizable. At Valux, our approach to branding is to start with market research and use that data to make your brand truly impactful.
Advantages of Market Research
in Branding
Many businesses use a competition-based approach to marketing. They use other companies as their guide. This can be helpful but has a major shortfall: you never establish your independent identity. At Valux, we take a more comprehensive approach. We combine market research with competitor research to foster a branding strategy that positions your company to grow as much as possible.
- Clear positioning within the marketplace
- Unique, easily recognizable identity
- Original voice for your marketing communication
Using Graphic Design To Support
Your Brand
While branding is about a lot more than your visual identity, that is an important element. Once we have thoroughly researched your situation, we will help you create that identity with innovative graphic design services. We want each of your customers to know your business as soon as they first see your logo.
Proud Member & Awards
As a proud participant of the Forbes Communications Council and Entrepreneur Leadership Network, our team navigates the rapidly evolving tides of the internet on a daily basis and keeps up-to-date on shifting consumer habits and trends.
Our Capabilities
Businesses and projects of all shapes and sizes are welcome here. We have extensive experience in both B2B and B2C advertising.
Testimonials
Through Valux Digital's extensive experience in pharmaceutical, healthcare and biotechnological digital media, it is our pleasure to welcome Valux Digital as a Rare360 partner.
Valux Digital has proven itself to bring valuable digital media support to RAM's global network and we look forward to continuing the work of improving the lives of patient sand their families on a global scale.
The Rare Advocacy Movement (RAM) is a rare disease community leadership network focused on addressing issues that affect the real-world people of the global rare disease community. Rare360 is a program hosted by RAM.
The Valux team conducted a 3-week deep-dive analysis focused primarily on our digital presence, the industry, and our competitors. It provides insight into our market demand, branding, and competitors. The analysis is shared with our team in a 2-hour workshop. It was very impressive and appreciated. The team's expertise and knowledge were remarkable. - (MALIN+GOETZ)
Thank you for helping Dexwet's social media presence. It's a great pleasure working with the Valux Digital team. -Dexwet Holdings Corporation
Valux Digital has been a valuable partner to us since the start of our collaboration, evident in all features of our website, and has demonstrated their commitment to completing the project in a timely manner. We appreciate their attention to detail and innovative approach to bringing our exhibit online. - HealthIV, Inc. | Prestige Innovative Health Data Corp (PIHDC)
Valux Digital has consistently provided our team with digital support that has produced results. We partner with Valux to support our digital transformation. They assist us with branding, digital automations, and digital marketing campaigns. All members of Valux possess a broad knowledge of contemporary marketing and public relations. This has helped to broaden our marketing and sales activities. We appreciate the prompt and professional communication and response from the account team. We are impressed with all the work done and the expertise provided. - Digitzs Solutions, Inc
Valux Digital was asked to design the cover art for my first book. Since the beginning of the project they constantly asked questions to get my vision perfect. They were always there for me when I needed a change or when new ideas came up. The professionalism and attention to detail they had during the whole process is the main reason I will be using them for my next book. I couldn’t have asked for a better team to work with than the Valux team. - Branden Rowe, Author of Threshold
It's been a pleasure working with Valux. They took my idea to the next level and made it beyond my imagination with their brand campaign. They are very professional, timely and I look forward to continuing our work relationship. - Trey Carter, Therapeutic Comedy
Working with a PR and marketing firm like Valux Digital has been an amazing experience. They were always responsive, friendly, and knowledgeable about how to develop and implement PR and marketing strategies. They were able to understand the product and business model in detail, develop a plan, and execute successfully, all while remaining flexible and adapting in real-time. Valux brings a level of thought and earnestness to marketing and PR that we haven't seen before. We highly recommend the Valux Digital team if you're looking for help with Public Relations and marketing. - Stratosphere Digital
Valux Digital provided website design and development services to our Canada headquarters. They also developed a new company brand book and provided us with branding strategies. We are very pleased with the work and expertise provided by the team at Valux. We highly recommend the Valux Digital team if you're looking for help with branding, website design and development. - Explorer Group Canada
Valux Digital was tasked with updating our 12 page catalog of meals that another creative organization had handled for 15 years. There were a lot of diverse design elements, and the team did an excellent job. Communication was instant, and updates were done the same day and accurately. The catalog was ready quickly, and when changes were needed for the printer, those changes were made rapidly as well. Can't recommend them enough, extremely professional and talented group. - Magic Kitchen
Valux Digital Founder Recognized as Most Influential CEO 2022 by CEO Monthly. This award has been designed to bring forward individuals from across the business landscape who have provided influential leadership and are setting standards for the year ahead. As a not pay-to-play program, all of the recipients have been selected by our CEO Monthly in-house research team based on a wide range of comprehensive analysis and criteria. This approach provides the organization with candidates who are recognized exclusively on merit; giving us the chance to reward their growth, improvements and innovations.
- CEO Monthly Magazine
AI Global Media is pleased to announce that Valux Digital's Founder has been awarded the title of CEO of the Year 2021 USA. Since this is not a Pay-to-Play program, all recipients for 2021 have been selected based on comprehensive analysis and extensive research undertaken by our in-house research team. Our approach ensures that candidates are selected purely on merit and that the best are recognized.
- AI Global Media
Valux Digital was recognized as one of the Top 100 Leaders in Marketing & Advertising by MARsum USA 2021. All nominees were adjudged on 5 parameters, namely: Overall Reach, Industry Impact, Spirit Of Innovation, Future Readiness, and Market Demand. After careful consideration and extensive research, the awards committee (co-chairs and management) rated each candidates on every parameter to reach the final list of awardees. - MARsum USA 2021
Congratulations, Valux Digital has been named as one of Bark’s top PR Agencies for the second time. We’re delighted to award you with the Certificate of Excellence.- Bark.com
Valux is recognized and awarded as one of the Best Web Developers in New York by Expertise.com. Our selection criteria is based on Reputation, Credibility, Experience, Availability, and Professionalism. We scored New York Web Developers on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best. We scored 32 Web Developers in New York and picked the Top 9. - Expertise.com
Mirror Review recognized Valux as the top 10 next-gen marketing & advertising agencies. Established to help corporations and startups accomplish their digital transformations, Valux Digital has been delivering successful marketing projects by blending exclusive business solutions with the latest market trends. - Mirror Review Magazine